Hi, I’m Kristina Alfonsi.
I help big ideas cross the bridge from imagination to reality, without losing the magic that made them compelling in the first place.
I’m drawn to experiences that invite you in and make you feel something right away. Curiosity. Comfort. A small spark of wonder. I care deeply about how spaces feel, not just how they look, and about creating worlds people want to linger inside, explore, and share with others.
My work lives at the intersection of storytelling, technology, and play. I’m especially drawn to interactive experiences because they ask something of the audience. You’re not just watching a story unfold. You’re moving through it, making choices, discovering meaning at your own pace. I’m most at home in the early, ambiguous stages of a project, helping teams find clarity without flattening what made an idea special. Much of my role has been acting as a bridge between art, narrative, design, engineering, and production so creativity can move forward without friction.
Over the past decade, I’ve held creative leadership roles at Blue Sky Studios, Amazon (Alexa Games and Prime Gaming), and EA Maxis on The Sims, guiding ideas from blank page through collaboration, iteration, and delivery. At my core, I’m an animator and storyteller, but also a builder. I think in motion, emotion, and systems. I believe the most memorable experiences don’t overwhelm, they welcome. The work that excites me most brings people together and invites them back to curiosity, play, and a little bit of magic.

